BIMO is a visual creator and creative marketer who blends aesthetics, culture, and technology into impactful brand experiences. He has worked with brands like Netflix, Jiwa Group, Bank Mandiri, XL Axiata, Ismaya Group, and Lamudi Indonesia across industries ranging from F&B to property and telecommunications.

He holds a Bachelor’s degree in Visual Communication Design from Binus University and a Master’s degree in Marketing Communication from London School of Public Relations, shaping both his creative foundation and strategic thinking.

Currently leading as Head of Creative & Digital at KUN Agency, Bimo drives creative direction, digital strategy, and production for beauty, healthcare, and lifestyle brands, translating complex ideas into clear and commercially effective campaigns.

Previously, he served as Creative Director at Jiwa Group, where he led end-to-end visual communication across branding, retail, and social platforms in a high-growth F&B environment. His background also includes roles at Greenlab Group, FCN Agency, and Lamudi Indonesia, where he handled performance-driven marketing for high-consideration products.

Beyond his professional work, Bimo actively mentors in design and creativity, and has been recognized as Lamudi’s Team Leader of the Year 2021 and Skill Academy’s Best Mentor in 2019.

Based in West Jakarta, he shares his life with his wife, his son, and his newborn daughter, while spending his off-hours immersed in 90s Britpop music, a slightly old soul at heart, and living as a full-time sports fan.

And yes, he’s really pleased to meet you.

Bimo Satrio is a graphic designer, creative marketer, and a music enthusiast. He has worked with companies such as Netflix, Jiwa Group, Bank Mandiri, XL Axiata, Ismaya, Lamudi Indonesia, Agung Podomoro Group, etc. His portfolio is always a combination between aesthetic, trend, media and technology. Not only giving his best for commercial needs, he is also doing mentoring classes often. Bimo was associated with 2 awards: Lamudi’s Team Leader of The Year 2021 and Ruangguru Skill Academy’s Best Mentor in 2019. One of his iconic work can be found in a unique collaboration between Netflix and Janji Jiwa for Gadis Kretek’s creative marketing amplification campaign.

In 2014, he graduated from Binus University Jakarta as an Visual & Arts Bachelor. Bimo’s final project is called “Pedhet and Gudel”, a trailer for 3D animation series about a small cow and buffalo. They were in their quest of finding their parents. It was such a great experience making the trailer which made him got accepted in ARZap Studio Singapore. In Singapore, he worked as a 3D modeler and animator for about a year. He was making 3D character for AR technology which a very promising industry at that time. This job gave a huge leap in Bimo’s career, as he learned to be very punctual and discipline. Also, he improved his English skill here. Months passed, He decided to leave the company as he felt that it’s hard to have a hybrid working policy.

He then decided to comeback to university for master degree in 2015, London School Public Relation is the university where he continued his formal education and learn more deeply about marketing communication and branding. He graduated in 2017. In the same year, he joined the FM Radio company as he loved the industry very much, and willing to learn a lot. With the knowledge and skill that he had, Bimo felt that he needed to improve his design skill as he wanted to be a branding professional. Then, he joined Greenlab Group and FCN Agency circa 2016 to 2020, where we finally able to have a skill in design for digital and social media needs. He worked collaboratively with many different industries from FnB, Banking, Event, etc.

His skill in digital marketing got challenged where he joined Lamudi Indonesia, a property-technology industry, where their businesses are selling houses and apartments. Things that are expensive and not easy to sell. In 4 years, Bimo was successfully helping company to unite the buyer and seller for more than hundred times. Then, pandemic came and it hit the company really bad, where they had to let go almost a half of their employees. Looking at another opportunity, Bimo decided to follow his truly passion, which is FnB industry where he can be very explorative in crafting visual for many diverse collaterals. Jiwa Group was one of the giant in FnB industry in Indonesia, where they were able to opening up for more that thousands franchise in only 5 years. Being a creative director is a very challenging job, because he has to take care of everything; from printing media, merchandising, production, social media, point of sales visual, etc.

Although, the responsibilities are getting more challenging, Bimo is really in love with what he’s doing, and planning on keep doing this for more upcoming years.

Bimo is based in Jakarta together with his lovely wife and son.

Fin.